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honesty and purity
organic cotton
Organic cotton is fine, soft and strong. It is the ideal fabric for a baby's sensitive skin as it is grown and processed without the use of harmful chemicals. Conventionally grown cotton is one of the most destructive crops grown in the world today, whereas organic cotton farming promotes clean air, water and soil. Organic Cotton does not endanger wildlife or human health. So you can rest assured you are getting the purest product for your baby.
Muslin
Organic cotton muslin wraps offer unrivalled comfort with softness, superior moisture drawing, temperature control and extraordinary breathability. A naturally light fabric, it allows for maximum air flow which is perfect for swaddling during the hotter months.
Rib
This is one of our favourite baby fabrics, so you will find we make most our styles out of this. It's super soft with that bit of extra stretch to accommodate growing babies but enough fabric integrity so they will not stretch out.
Jersey knit
Another favourite of ours, you will find we make our wraps and bedding in this. Again it's super soft and silky but it has a bit more hold making it perfect for wrapping babies nice and snug.
Sweatshirting
Made from our super soft and comfy 100% organic cotton knit fabric which is beautifully soft against the skin and makes a great mid weight layer.
Stretch Jersey
A soft and durable fabric, with 5% elastane for extra stretch while maintaining its shape. Available in our everyday basics such as leggings and rompers, this fabric is perfect all year round for little ones on the go.
Pointelle
Organic pointelle is a fabric with a nostalgic quality, perfect for new babies. Super soft and stretchy, this delicate fabric encourages warmth retention and moisture wicking with its thermal quality and open weave.
Toweling
Soft and luxuriously fluffy bath towel with just a hint of stretch to wrap your baby warm after a bath.
Cotton knits
Our range of soft organic cotton cotton knits have a lovely classic knitted texture. Ideal for keeping your little one snug during those season transitions.
pure merino wool
We source our ZQ certified Australasian merino from accredited farmers who meet the highest farming standards, and are assessed regularly by trained and qualified third party auditors. In the audits sheep, farms and facilities are visually inspected to ensure best practice standards are met. Resulting in pure, beautiful, soft, high quality merino wool, free from any synthetics. Happy sheep, beautiful yarns, happy babies.
Super fine essentials
Our super soft merino essentials range won't tickle or itch, and comes in our core range of everyday basics. Lightweight and breathable keeping your little one warm and winter ready for rambling adventures.
Bedding
Available in our organic hand knit range and super fine merino essentials fabric, our beautiful merino bedding will keep your little one warm and snug all through the cooler months.
Hand knits
Our collection of soft organic handknits has a lovely classic knitted texture keeping your little one snug. Created in classic styles these vests, cardigans and accessories keep your little one cosy in any weather.
Lambskin
Our essential lambskin booties are the perfect way to keep those tiny toes toasty no matter the weather. Super soft, insulating and breathable.
our values
purity
Organic, natural and chemical-free. Our clothing is made of organic cotton and merino, without the use of harmful chemicals, leaving nothing on your baby’s skin except pure goodness.
quality
Well made with the best materials. We search high and low for materials, fabrics and products to meet baby’s changing needs, choosing only the best for you and your baby.
useful
Only the essentials that you need. We focus on creating classic and practical styles that can be everyday essentials for your baby.
caring
Soft on the skin, and on the world. All our clothing and products are produced in a way that cares for the earth and its workers.